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Craig Hoile Personal Trainer

by Alexandra Parren
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Personal Trainer Jumping Outdoors Workout

Craig turned to personal training after finding himself in an office job he didn't enjoy. He talks to Sundried about marathon training, nutrition, and motivation.

Please tell us about sporting events you have taken part in or have coming up.

I am a keen runner and sportsman. I have run multiple races and ran the Berlin marathon this month. I have also run the London marathon and other events around the country.

How did you find yourself in the world of fitness?

Despite having a passion for health and fitness all my life, I pursued a career in the 9-5 world until I found myself in a job I didn’t enjoy. A few qualifications and a lot of studying later, I changed my career direction into something I love doing. Seeing the tangible success in my clients makes that big step away from the office world all the more rewarding.

Do you follow a specific diet?

Right now I am loading as heavy as I can stomach before I run, so very much in taper mode. But usually, porridge, eggs and fish cakes feature heavily in my diet.

What do you do to keep your clients motivated?

Keeping clients focused doesn’t just come down to goals, focus, trainers motivation etc. It is more about understanding what makes a person tick, what pushes them, what turns them off or even just asking them what's going on in their day. Sure, goals are important, but the psyche of the individual has to be understood.

Smiling Outdoors Workout Training

Talk us through your training regime.

Right now, I am tapering for marathon training. Otherwise, I combine high-intensity anaerobic work; Pilates, swimming and weight training 3-4 times a week.

How do you keep your fitness knowledge up to date?

Blogs, researchers, events, social media. It's always good to read what the industry is up to but always remember the core principles of your training. Critique and analysis essential.

How do you balance work and a social life?

This is not a strong point for me. It's hard to get down the local working man’s club for bingo on a Thursday night but a balance of work and pleasure is struck by burying my head in WWE’s weekly programming.

What are your top 3 trainer tips?

  • Don’t get washed away with the marketing jargon that plagues the industry
  • Keep things simple and effective
  • Drink matcha.

If you could only give your clients one exercise, what would it be?


What are your training aspirations?

After the marathon, I intend to take up Brazilian Jujitsu. Having never tried a martial art, I would like to improve my flexibility and add something different to my CV.

Why work with Sundried?

The Sundried ethos is simple and effective and I like to surround myself with people and companies with good intentions. 

Man Planking By A River Outdoors Strong

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