Craig Hoile is a Personal Trainer, keen runner and sportsman, he tells Sundried how he ditched the 9-5 and chose a career he loves.
I am a keen runner and sportsman. Having played football until my mid 20’s, I took to the world of non impact and hitting the roads. I have run multiple races and run the Berlin marathon this month. I have also run the London marathon and other events around the country.
How did you find yourself in the world of fitness?
Despite having a passion for health and fitness all my life, I pursued a career in the 9-5 world until I found myself in a job I didn’t enjoy. A few qualifications and a lot of studying later and I changed my career direction into something I love doing. Seeing the tangible success in my clients makes that big step away from the office world all the more rewarding.
Do you follow a specific diet?
Right now, I am loading as heavy as I can stomach before I run, so very much in taper mode. But usually, porridge, eggs and a good old fish cake are somewhere in the mix (figuratively, not literally).
What do you do to keep your clients motivated?
Keeping clients focused doesn’t just come down to goals, focus, trainers motivation etc etc…. it is more about understanding what makes a person tick, what pushes them, what turns them off, or even just asking them what's going on in their day. Sure, goals are important on a tangible level, but the psyche of individual has to be understood.
Talk us through your training regime.
Right now, I am tapering for marathon training. Otherwise, I combine high intensity anaerobic work; Pilates, swimming and weight training. 3-4 times a week.
How do you keep your fitness knowledge up to date?
Blogs, researchers, events, social media. It's always good to read what the industry is up to but always remember the core principles of your training. Critique and analysis is essential.
How do you balance work and a social life?
Not a strong point for me. The nature of the beast means it’s hard to get down the local working man’s club for bingo on a Thursday night but a balance of work and pleasure is struck by burying your head in WWE’s weekly programming.
What are your top 3 trainer tips?
Say your prayers, eat your vitamins….no wait that’s Hulk Hogan.
- Don’t get washed away with the marketing jargon that plagues the industry.
- Keep things simple and effective.
- Drink matcha.
If you could only give your clients one exercise, what would it be?
What are your training aspirations?
After the marathon, I intend on taking up Brazilian Jujitsu. Having never tried a martial art, I would like to improve my flexibility and add something different to my CV.
Why work with Sundried?
The Sundried ethos is simple and effective and I like to surround myself with people and companies with good intentions. Thanks for having me!